Updated September 30, 2026 · SmartHomeCue Editorial Team
Coolblue Belgium vs Shelly
Where Coolblue Belgium and Shelly differ
| Compare |  Coolblue Belgium |  Shelly |
|---|---|---|
| Price from | €87 | €12.90Lower |
| Hub required | YesHas it | No |
| Energy reporting | No | YesHas it |
| Subscription per month | €14.99 | €3.99Lower |
| Warranty | 2 years | 2 to 5 yearsHigher |
| Markets | BE | AT, AU, BE, CH, CY, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IT, LV, LT, LU, NL, NZ, PL, PT, RO, SE, SI, SKCovers more |
| Matter certified | Not confirmed | Yes |
| Local control | Not confirmed | Yes |
| Security update period | 3 years | Not confirmed |
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Key differences
- Shelly scores higher overall: 9.1 vs 9.0.
- Price from is lower at Shelly: €12.90 vs €87.
- Hub required: only Coolblue Belgium.
- Energy reporting: only Shelly.
- Subscription per month is lower at Shelly: €3.99 vs €14.99.
- Warranty is higher at Shelly: 2 to 5 years vs 2 years.
- Support channels: only Shelly offers Community.
- Shelly is available in 28 more countries.
- Protocols: only Shelly offers Matter, Z wave.
- Ecosystems: only Coolblue Belgium offers Smartthings.
Our verdict on each
Coolblue Belgium
Coolblue Belgium suits Belgian households that want one local shop for robot vacuums, air treatment and security cameras, with a 30-day returns window behind every purchase. It suits buyers who value breadth, local delivery and in-country support over a narrow range or a subscription-based plan.
Shelly
Shelly suits homeowners and renters who want broad smart home kit with no hub to buy first. Device prices start at €12.90, the range covers thermostat, lighting, plug, hub, sensor and blinds work over matter, zigbee and z wave, and local control keeps routines running when the internet drops.
Score breakdown
| Area | Coolblue Belgium | Shelly |
|---|---|---|
| Cost | 9.0Entry pricing at €199 and a flagship at €1,199 place both ends of the range within reach. | 9.1HigherEntry price €12.90 sits under the €15.36 median for smart thermostat brands here. |
| Offer | 9.0The flagship pairs 42,000 Pa suction with a self empty dock, a 10.5 mm mop lift and Lidar mapping. | 9.2HigherNo hub required, local control, energy reporting, and cloud extras left to an optional €3.99 plan. |
| Trust | 9.0Sold by Coolblue België N.V., founded in 1999, based in BE, with support on email, chat and phone. | 9.1HigherMatter certification, 2 to 5 years cover and 14 days returns, all under Shelly Europe Ltd. |
Positions in our rankings
| Ranking | Coolblue Belgium | Shelly |
|---|---|---|
| Home security cameras | 1 of 75 | 33 of 75 |
| Security cameras without a subscription | 1 of 53 | 23 of 53 |
| Smart locks | 1 of 42 | 17 of 42 |
| Smart thermostats | 1 of 24 | 12 of 24 |
Pick Coolblue Belgium if, pick Shelly if
Pick Coolblue Belgium if hub required matter most.
Pick Shelly if price from, energy reporting, and subscription per month matter most.
Every fact side by side
| Fact | Coolblue Belgium | Shelly |
|---|---|---|
| Device types | Thermostat, Lighting, Hub, Plug, Sensor, Blinds | Thermostat, Lighting, Plug, Hub, Sensor, Blinds |
| Protocols | Zigbee, Wi fi | Matter, Zigbee, Z wave, Wi fiCovers more |
| Ecosystems | Alexa, Google, Homekit, Smartthings | Alexa, Google, Homekit, Matter |
| Legal entity | Coolblue België N.V. | Shelly Europe Ltd |
| Headquarters | Belgium | Bulgaria |
| Founded | 1999 | Not confirmed |
| Support channels | Email, Chat, Phone, Help centre | Email, Chat, Phone, Help centre, CommunityCovers more |
Air treatment
| Fact | Coolblue Belgium | Shelly |
|---|---|---|
| Products | Robot vacuum, Stick, Handheld | Camera, Smart lock |
| Reference models | Dreame D20 Pro Plus, Dreame L10s Ultra Gen 3 Set, eufy Omni E35, Dreame X60 Pro Ultra Complete Gray | Not confirmed |
| Clean air delivery rate (m³/h) | 250 | Not confirmed |
| Room size (m²) | 45 to 81 | Not confirmed |
| Filter types | Hepa h13, Carbon, Ioniser | Not confirmed |
| Filter cost per year | €36.99 | Not confirmed |
| Filter change interval | 6 to 36 months | Not confirmed |
| Quietest noise level (dB) | 22 | Not confirmed |
| Extraction per day (l/day) | 30 | Not confirmed |
| Extraction test conditions | Condensation dehumidifier, minimum working temperature 15 °C | Not confirmed |
| Water tank (l) | 6 | Not confirmed |
| Power use (W) | 20 to 60 | Not confirmed |
| Mobile app | Yes | Not confirmed |
Coffee machines
| Fact | Coolblue Belgium | Shelly |
|---|---|---|
| Machine types | Espresso, Bean to cup, Pod, Drip, Grinder | Not confirmed |
| Entry price | €199 | Not confirmed |
| Flagship price | €1,199 | Not confirmed |
| Pump pressure (bar) | 15 | Not confirmed |
| Built-in grinder | Yes | Not confirmed |
| Milk system | Auto frother | Not confirmed |
| Boiler type | Thermoblock | Not confirmed |
| Pod system | Nespresso original | Not confirmed |
| Capacity (l) | 2.6 | Not confirmed |
| Power (W) | 2,300 | Not confirmed |
| Spare parts shop | Yes | Not confirmed |
Kitchen appliances
| Fact | Coolblue Belgium | Shelly |
|---|---|---|
| Cooking programmes | 4 | Not confirmed |
| Dishwasher-safe parts | Yes | Not confirmed |
Home security
| Fact | Coolblue Belgium | Shelly |
|---|---|---|
| Price | €49.99 | €39.90Lower |
| Minimum contract | Not confirmed | 0 months |
| Local storage | Yes | Yes |
| Pricing model | Diy | Diy |
| Money-back period | 30 daysHigher | 14 days |
| Cloud plan per month | Not confirmed | €3.99 |
| End-to-end encryption | Not confirmed | Yes |
| Free features | Recording to microSD card, base station or hard drive without a subscription, plus app live view and motion alerts | Camera live streaming, 5 events of event history, motion events with recordings, smart notifications (Shelly Smart Control standard plan) |
| Top resolution | 4k | 1080p |
| Power source | Battery, Wired, PoeCovers more | Battery, Wired |
| Recording retention | Not confirmed | 30 days |
Where each stands against the rest
| Fact | Coolblue Belgium | Shelly | Median |
|---|---|---|---|
| Price from | €87highest quarter | €12.90lowest quarter | €19.99 |
| Subscription per month | €14.99highest quarter | €3.99above the median | €2.00 |
| Security update period | 3 yearsabove the median | Not confirmed | 2.5 years |
| Warranty | 2 yearsat the median | 2 to 5 yearshighest quarter | 2 years |
Median across 34 listed brands.
Pros and cons
Coolblue Belgium
Pros
- The camera listing covers recording to microSD card, a base station or a hard drive without a subscription, plus app live view and motion alerts, and local storage is offered.
- Support runs on email, chat and phone, and a spare parts shop keeps brushes, filters and mop pads orderable after purchase.
- Floor care spans robot vacuum, stick and handheld, so a robot vacuum can be bought alongside a stick or handheld vacuum in the same order.
Cons
- Floor care stops at robot vacuum, stick and handheld, so a buyer who wants an upright or wet-dry vacuum has to shop elsewhere.
- The app carries no energy reporting, so household energy use has to be measured elsewhere.
- A hub is required before bridges speak zigbee and wi fi, so smart home buyers pay for extra hardware before the first device goes in.
Shelly
Pros
- A hub is not required, so plugs, sensors and switches start working without bridge hardware.
- Local control is supported and energy reporting comes as standard, so offline routines and consumption figures arrive together.
- Entry price €12.90 sits below the €15.36 median for smart thermostat brands.
Cons
- Camera video tops out at 1080p, below the higher resolutions common on other security cameras.
- Cloud retention of 30 days needs the Shelly Smart Control premium plan at €3.99 a month.
- The camera runs on battery and wired, so placement decides between wiring and battery changes.
Who each suits
Coolblue Belgium
Who it suits
- Belgian households replacing a vacuum or a purifier who want delivery, returns and support handled by one local operation.
- Camera buyers who want recording to microSD card, a base station or a hard drive without a subscription.
- Shoppers whose floor care shortlist is robot vacuum, stick or handheld, the types this range covers.
Who should look elsewhere
- Buyers who want upright or wet-dry vacuums, since floor care here covers robot vacuum, stick and handheld only.
- Shoppers outside Belgium, since Coolblue Belgium delivers only to Belgian addresses.
Shelly
Who it suits
- Renters and new buyers who want a hub-free start and automations that keep working offline.
- Households already running Alexa, Google or HomeKit, or planning to settle on Matter later.
- Anyone tracking energy use, since energy reporting is standard across the range.
Who should look elsewhere
- SONOFF, if you want thermostatic radiator valves, since thermostat, trv and lighting includes trv and the Shelly range leaves it out.
- Aqara or Lutron, if the same device mix suits you better from another brand, since hub, sensor and lighting and lighting, blinds and thermostat cover the same categories.
Current offers
Shelly
Current offer
Free trial
3 months free on Shelly Smart Control Premium: 3 months free
Free for 3 months, then EUR 3.99/month (monthly plan) or EUR 35.99/year (yearly plan); offer only available if you have not tried Premium before; cancel anytime
Source, checked September 30, 2026
Country by country
| Country | Coolblue Belgium | Shelly |
|---|---|---|
| Australia | No | Yes |
| Austria | No | Yes |
| Croatia | No | Yes |
| Cyprus | No | Yes |
| Czechia | No | Yes |
| Denmark | No | Yes |
| Estonia | No | Yes |
| Finland | No | Yes |
8 of 29 countries where either is available.
Questions about each
Coolblue Belgium
What does the cheapest robot vacuum cost at Coolblue Belgium?+
The lowest robot vacuum price is €199, and the top of the range is €1,199. Reference models are named at each end of the list, so the gap between the two prices buys hardware rather than a subscription. Neither figure renews after the purchase.
Is the flagship robot vacuum worth more than the entry model?+
The step up from entry at €199 buys a self empty dock, Lidar mapping and a mop pad that lifts 10.5 mm, on a machine that pulls 42,000 Pa and stands 8.9 cm tall. Buyers who already know they want a dock and a mop lift should go straight to the flagship.
Shelly
What does Shelly hardware cost to start with?+
Entry price is €12.90, which covers the cheapest device in the range rather than a bundle. The camera sits higher at €39.90, and the catalogue spans camera and smart lock. Budget for hardware first, then decide whether the cloud extras earn their monthly fee.
Is there a monthly fee or a contract?+
The Shelly Smart Control premium plan costs €3.99 a month, and it is optional rather than required. There is no minimum term, since the contract length is 0 months. The Shelly Smart Control standard plan keeps live streaming, motion event recordings and smart notifications at no cost.
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