Updated September 30, 2026 · SmartHomeCue Editorial Team
Rowenta vs Shark Australia
Rowenta vs Shark Australia: the differences
| Compare | Rowenta ReviewSee alternativesSee alternatives |  Shark Australia |
|---|---|---|
| Reference models | X-FORCE FLEX 16.60 RH9C36, X-Force Flex 15.60 RH99F1, X-Clean 12 GZ7257 | Shark Navigator Robot Vacuum Clean and Empty System (RV2110AE), Shark PowerDetect ELITE Cordless Auto-Empty System (IP3268), Shark PowerDetect Cordless Stick Vacuum (IP1251), Shark EveryMess 3-in-1 Wet Vac, Dry Vac and Stain System (VX101) |
| Entry price | €74.99 | A$79.99 |
| Flagship price | €599.99 | A$1,199.99 |
| Runtime | 90Higher | 70 |
| Markets | AT | AU |
| Self-empty dock | Not confirmed | Yes |
| Warranty | 2 years | Not confirmed |
Same on both: Spare parts shop (Yes).
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Key differences
- Runtime is higher at Rowenta: 90 vs 70.
- Support channels: only Rowenta offers Chat.
- Markets: only Rowenta offers AT.
- Markets: only Shark Australia offers AU.
Our verdict on each
Rowenta
Rowenta suits households that want floor care and air quality from one familiar name without paying flagship money. Cordless vacuums start at €74.99 and the purifier line starts at €52.99, and each purchase carries 2 years of cover. A single market, AT, and chat and help centre support keep the picture narrow.
Shark Australia
Shark Australia suits households that want floor care covered end to end, from a robot vacuum with a self empty dock through stick, upright, wet-dry and handheld models, sold in Australia. The cordless range reaches AUD 1,199.99 at the top, so budget for the flagship if self-empty convenience matters.
Score breakdown
| Area | Rowenta | Shark Australia |
|---|---|---|
| Cost | 9.2Entry cordless price of €74.99 sits under the site entry median of €127.49, with €36.99 yearly filter cost. | 9.3HigherVacuums open at AUD 79.99 and purifiers at AUD 199.99, which is where the cost score of 9.3 comes from. |
| Offer | 8.9Spans robot vacuum, stick and upright from robot to handheld, plus purifiers with hepa h13 and carbon filters and 35 m² coverage. | 9.0HigherFormat coverage of robot vacuum, stick and upright carries the offer score of 9. |
| Trust | 9.7Backed by 2 years of cover and a spare parts shop, sold through SEB OESTERREICH HANDELS GmbH. | Not confirmed |
How they place
| Ranking | Rowenta | Shark Australia |
|---|---|---|
| Robot vacuums | 13 of 34 | 14 of 34 |
| Cordless vacuums | 12 of 38 | 14 of 38 |
Availability and regulation
| Country | Rowenta | Shark Australia |
|---|---|---|
| Headquarters | France | Not confirmed |
If neither fits
Dreame has runtime at 285, against 90 for Rowenta and 70 for Shark Australia.
Dreame reviewEvery fact side by side
| Fact | Rowenta | Shark Australia |
|---|---|---|
| Products | Robot vacuum, Stick, Upright, Wet dry, Handheld | Robot vacuum, Stick, Upright, Wet dry, Handheld |
| Legal entity | SEB OESTERREICH HANDELS GmbH | Not confirmed |
| Headquarters | France | Not confirmed |
| Founded | 1909 | Not confirmed |
| Support channels | Chat, Help centreCovers more | Help centre |
Air treatment
| Fact | Rowenta | Shark Australia |
|---|---|---|
| Price from | €52.99 | A$199.99 |
| Clean air delivery rate (m³/h) | 107 | Not confirmed |
| Room size (m²) | 35 | 23 to 130Higher |
| Filter types | Hepa h13, CarbonCovers more | Hepa h13 |
| Filter cost per year | €36.99 | Not confirmed |
| Filter change interval | 12 months | 60 monthsHigher |
| Quietest noise level (dB) | 21.5 | Not confirmed |
| Power use (W) | 2,100 | Not confirmed |
| Mobile app | Yes | Not confirmed |
Where each stands against the rest
| Fact | Rowenta | Shark Australia | Median |
|---|---|---|---|
| Runtime | 90below the median | 70below the median | 120 |
| Warranty | 2 yearsat the median | Not confirmed | 2 years |
Median across 66 listed brands.
Pros and cons
Rowenta
Pros
- Entry pricing sits well under the market: cordless models start at €74.99 and purifiers at €52.99, below the site figures of €79.83 for vacuums and €42.39 for purifiers.
- Cordless runtime reaches 90 minutes, which is the working figure for a large home rather than a quick spot clean.
- A spare parts shop is listed, so worn brushes, filters and batteries can be replaced without replacing the machine.
Cons
- Sales are limited to AT, so anyone outside that market faces no local route to buy or return.
- Support runs on chat and help centre only, with no phone line listed for troubleshooting.
- Airflow of 107 m³/h is modest next to the site purifier median of 429.85 m³/h, so the units suit smaller rooms rather than open plans.
Shark Australia
Pros
- Robot vacuums carry a self empty dock, so the Shark Navigator robot vacuum and the Shark PowerDetect ELITE cordless empty their own bins.
- Cordless runtime reaches 70 minutes, enough to finish a large Australian home without stopping partway for a top-up.
- A spare parts shop sits alongside the range, so filters, brushes and batteries can be replaced without a service visit.
Cons
- Support runs on help centre only, so there is no phone line or live chat route listed for a machine that misbehaves.
- Availability is limited to AU, so anyone outside Australia has to look at a different brand for floor care.
- The spread between AUD 79.99 and AUD 1,199.99 is wide, so the auto-empty cordless flagship is a serious outlay for a single machine.
Who each suits
Rowenta
Who it suits
- Households in AT who want a stick vacuum and a purifier under one roof brand.
- Renters and flat owners who need floor care sized to a smaller footprint, since the purifier covers 35 m² and the cordless line runs 90 minutes.
- Owners of an older unit who want to keep going, with a spare parts shop and 2 years of cover on a new machine.
Who should look elsewhere
- Shoppers in other markets, since sales are limited to AT.
- Buyers who want phone support, as support runs on chat and help centre.
- Large open plan homes needing high airflow, since the purifier delivers 107 m³/h against a site median of 429.85 m³/h.
Shark Australia
Who it suits
- Australian households that want robots, sticks, uprights, wet and dry pickups and handheld machines from the same maker.
- Owners who would rather have a robot that empties itself and a spare parts shop to handle repairs later.
- Buyers combining floor care with an air purifier for rooms of 23 to 130 square metres.
Who should look elsewhere
- Readers outside AU, who should check Ewbank or Philips for a brand stocked closer to home.
- Shoppers who want a robot and wet-dry specialist rather than a full catalogue: Philips lists robot vacuum and wet dry only.
- Buyers wanting live phone or chat help, since support runs on help centre alone.
Country by country
| Country | Rowenta | Shark Australia |
|---|---|---|
| Australia | No | Yes |
Questions about each
Rowenta
How much does a Rowenta cordless vacuum cost?+
Cordless models start at €74.99, with the flagship cordless machine at €599.99. The entry figure is a single purchase price rather than a subscription, and the site median entry price is €127.49. Every machine carries 2 years of cover.
What will a Rowenta air purifier cost to run?+
Purifiers start at €52.99, with the flagship unit drawing 107 m³/h of air. The flagship model's filter set is quoted at €36.99 a year, against a site median of €80.67, so the running cost sits below the middle of the market.
Shark Australia
How much do Shark Australia vacuums cost?+
The vacuum range opens at AUD 79.99 for the cheaper stick and handheld machines, and the cordless range reaches AUD 1,199.99 with the auto-empty flagship. Both are purchase prices rather than a recurring plan fee, so the figure at the start is the figure you pay. That spread lets you start small or fill a whole floor-care set at once.
What types of machines does Shark Australia sell?+
The catalogue runs to robot vacuum, stick and upright, so the same maker covers robot cleaning, stick floors, uprights, wet and dry pickup and handheld jobs. Air purifiers sit alongside the floor care rather than in place of it. Named models include the Shark Navigator robot vacuum, the Shark PowerDetect cordless stick vacuum and the Shark EveryMess wet vac.